What I’ve been reading lately: the not-so-weekly digest (#5)

Presenting another installment of a collection of most-highly-recommended articles and websites that shaped my thinking throughout the past few weeks on the following topics: design, research, business, organizational culture, technology, careers, and culture [change] and society. Design A panel of UX professionals dish on UX certifications | Elaine Matthias, UX Magazine An interview with Zeesha…

Anthropologists in Practice: An Interview with Liz Riedman, User Experience Research Assistant at ITHAKA/JSTOR

Anthropologists in Practice is an ongoing series of interviews featuring practicing anthropologists who work outside the academy. The goal of the series is to provide a source of information and inspiration to anyone who is interested in the application of anthropology in the real world, including anthropologists, anthropology students, prospective anthropology students, employers, policymakers and…

Getting at the Heart of Consumer Understanding: Cheap, Fast and Tactical Isn’t the Answer

Originally posted on anthrostrategist:
Sitting in a meeting not long ago, I couldn’t help overhearing someone comment that the presentation of the rationale for a campaign they had just sat through was too “academic”.  What struck me was the distinction he made between academics and “real businessmen” like himself.  The word “academic” is, of course,…

Anthropologists in Practice: An Interview with Paul Klipp, Design Anthropologist and Business Consultant

Anthropologists in Practice is an ongoing series of interviews featuring anthropologists (and professionals with anthropology training) who work outside of the academy. The goal of the series is to provide a source of information and inspiration to other practitioners and (potential) students of anthropology, and to illustrate the wide variety of jobs, skills and competencies…